Wednesday 21 December 2016

Meghmani Organics Limited - Chemistry of Success at Work



Corporate Profile
Company Overview
Sound fundamentals, outstanding export performance, strong presence in the domestic market and a focused management team has seen Meghmani Organics Limited grow at a compounded annual growth rate (CAGR) of 17% and profits 10% over the past 3 years
The Rs 6000 million Rupees Meghmani Organics Limited is:
One of the largest producers of pigment blue in the world
One of the leading producers of pigment green
One of the largest producers of pesticides in India
More than 80% of our pigment products and over 50% of our pesticides products are exported the world over. We have four multifunctional production facilities in Gujarat (India) of which three are ISO 9001-2000. Our production facilities are strategically located with high accessibility and close proximity to source of raw material.
The landmarks in our journey

1986: Began operations to produce Phthalocynine Green 7, popularly known as Pigment Green 7 at Vatva Plant.
1995: Diversified into manufacture of Agrochemicals at Chharodi Plant.
1996: Expansion of pigments business. Panoli Plant was established to manufacture CPC Blue. CPC Blue is a key raw material used for the manufacture of our Pigment Blue (15) and Pigment Green (7) Products.
2003: Ankleshwar Plant was acquired to expand our range of Agrochemical Products.





Competitive Strengths

Experienced and Qualified Management Team and Technical Personnel

They have a proven management team led by founders who have over 100 years of collective experience in the pigments and pesticides industry. 

The production operations at each of the plants are managed by a team of skilled technical engineers with the requisite technical know-how to carry out the production processes. It is through their consistent research and development efforts in improving the production processes that they have developed an extensive range of products suitable for use in a multitude of applications. Their technical staff is highly qualified and trained, and many have had working experience with MNCs and other reputed large Indian companies. They have a workforce of over 900 employees. It is the expertise and dedication of the people that provide us the leverage to respond quickly to changing market trends and demands in the pigments and agrochemicals industry.

Diversified Customer Base

The Pigments customers are mainly MNCs from a wide range of industries such as printing inks, plastics, paints, textiles and leather, paper and rubber. We have more than 200 Pigment products customers from various countries in North America, Europe, Central and Latin America, and Asia-Pacific.

They have more than 90 Agrochemical customers, which include leading pesticides manufacturers from countries in North America, Europe, Latin America and Asia, as well as end users in the domestic Indian market.

They have a distribution network of 20 overseas distributors catering to our international markets for our Pigments and Agrochemical products, and a chain of over 1,000 stockists, agents, distributors and dealers covering the domestic market in India.

Cost Advantage

Vertical integration of production processes yields some upstream products that are used as raw materials for our pigment and agrochemical products. This allows for effective management of costs and ensures regular supply of raw material of the desired quality.
Multi functional design of our agrochemical production facilities provides flexibility to meet changing demand requirements.
Strategic location of our production facilities at close proximity to sources of raw materials lowers procurement costs. Collectively, these features provide a distinct cost advantage to the Company.


Established brand names

 Company's brands, “Megastar', 'Megacyper' (Pesticide Formulations) and 'Meghafast' (Pigments) are recognized names among consumers in India, Europe, USA and Latin America. We have more than 36 brands of various pesticides formulations which cater to the needs of Indian farmers.




Locations
Production Facilities



Pigment Plants
Vatva, 14 km from Ahmedabad city, Gujarat State, Western India
Panoli, 200 km south of Ahmedabad city, Gujarat State, Western India
Agrochemical Plants
Chharodi, 40 km Ahmedabad city, Gujarat State, Western India
Ankleshwar, near Panoli, Gujarat State, Western India